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Best prompts for ChatGPT Marketing for sales emails using customer segmentation

13 copy-ready prompts for generating segmented sales email copy, subject lines, A/B variants, personalization, sequences, and campaign plans. Each entry includes a clear title, concise explanation, a realistic example input, and recommended models.

Claude Sonnet 4
Claude Opus 4
Gemini 2.5 Flash
Gemini 2.5 Pro
GPT-5
You've probably spent hours staring at a blank email draft, wondering how to make your marketing message actually resonate with different customer segments instead of sending the same generic blast to everyone. The pressure to personalize at scale feels overwhelming when you're juggling dozens of customer types, purchase behaviors, and engagement levels. What if you could skip the guesswork and have proven email formulas that actually convert for each specific audience?
This collection of 13 battle-tested ChatGPT prompts transforms how you approach segmented email marketing, giving you ready-to-use templates for everything from VIP renewal campaigns to cart abandonment sequences and behavioral triggers. Each prompt is designed to generate personalized copy, subject lines, A/B test variants, and complete campaign strategies tailored to specific customer segments and purchase behaviors. Instead of struggling to craft the perfect message for each audience, you'll have a systematic approach that turns customer data into compelling, conversion-focused emails that speak directly to what each segment actually wants to hear.
1
High-Value VIP Renewal Email
You are an email marketing copywriter. Given the segment and offer details below, generate: (A) three attention-grabbing subject lines and matching preview texts, (B) two full email body variants (short & long) with personalization tokens, (C) a clear CTA, (D) recommended send time and one follow-up reminder schedule. Keep tone exclusive and appreciative. Segment: High-value VIP customers (lifetime_value > $1,500, last_purchase within 6 months). Product/Offer: Annual subscription renewal with 20% loyalty discount. Personalization fields: {{first_name}}, {{last_purchase_date}}, {{lifetime_value}}. Output format: Subject + Preview, Short Email, Long Email, CTA, Send Time, Follow-up.
Create an exclusive renewal email for high-LTV customers with personalization tokens, three subject line options, and two body variants (short and long).
2
Re-engagement for Recently Lapsed Customers
You are a persuasive email specialist. For the segment below, produce: (1) three subject lines and preview texts emphasizing re-engagement, (2) one email body that includes a one-click feedback survey link, a single-use promo code, and social proof, (3) a 1-line postscript (P.S.) with urgency, (4) recommended send cadence for a 2-email re-engagement drip. Segment: Customers inactive 60–90 days, average order value $80. Offer: 15% off next purchase for feedback. Personalization tokens: {{first_name}}, {{last_order_item}}. Return: Subject lines, Email, P.S., Drip schedule.
Write a re-engagement email for customers who haven't purchased in 90 days. Include a survey link, special incentive, and urgency-driven subject lines.
3
New User Onboarding Sequence (3 emails)
You are a lifecycle email strategist. For the segment below, create a 3-email onboarding sequence: Welcome (day 0), Value/How-to (day 3), Activate/Upgrade prompt (day 10). For each email provide subject line, preview text, full body copy with personalization tokens, primary CTA, and success metric to track. Segment details: Segment: New sign-ups in the Free plan. Product: SaaS productivity app. Personalization tokens: {{first_name}}, {{signup_date}}, {{plan}}. Tone: Friendly, helpful, action-oriented. Output: Email1, Email2, Email3 with timing and KPIs (open, CTR, activation rate).
Generate a three-email onboarding sequence tailored to new sign-ups segmented by plan type. Include objectives, subject lines, bodies, CTAs, and timing.
4
Cross-sell Based on Purchase History
Act as a product marketing copywriter. Using the provided segment rules, generate: (A) two subject line variants and preview texts meant for A/B testing, (B) one personalized email recommending 2–3 complementary products based on last purchase, (C) include short product blurbs and a bundled discount, (D) mention social proof (e.g., "Most customers also buy..."). Segment: Customers who bought a camera in last 30 days. Personalization tokens: {{first_name}}, {{last_purchase}}. Products to recommend: lens, tripod, memory card. Output: Subject A/B, Email body, CTAs, bundle offer details.
Craft a personalized cross-sell email using recent purchase data and complementary product recommendations with two subject line variants for A/B testing.
5
Win-back Churned Customers with Tiered Incentives
You are a recovery marketer. For the segment below, create: (1) three subject lines with urgency, (2) one email template that uses a tiered incentive system (e.g., 20% for VIP, 15% for regular, 10% for light), (3) an alternate ‘last chance’ fallback offer, (4) segmentation logic text to determine tier. Segment: Churned customers (no purchase in 12+ months). Inputs: last_purchase_date, lifetime_value. Personalization tokens: {{first_name}}, {{years_since_last_purchase}}. Return: Subject lines, Email template, Fallback offer, Tier logic.
Produce a tiered win-back email offering incremental incentives keyed to customer segment recency and lifetime value; include subject lines and fallback offers.
6
Upsell Upgrade for Mid-tier Customers
You are a conversion copywriter. Given the segment details, produce: (A) three subject lines focused on value and ROI, (B) a concise body that compares current plan vs. upgraded plan, (C) one persuasion paragraph with quantified benefits, (D) CTA and suggested trial/discount, (E) one follow-up subject for non-openers. Segment: Mid-tier subscribers (on standard plan for 3–9 months). Personalization tokens: {{first_name}}, {{current_plan}}. Offer: 14-day premium trial or 25% off first month. Return: Subject lines, Email, Comparison bullet list, CTA, Follow-up subject.
Create an upgrade email targeted at mid-tier customers emphasizing ROI, feature comparisons, and a time-limited trial or discount.
7
Discount Testing for Price-Sensitive Segment
You are an email campaign designer. For the segment below, create three distinct email variants that test different incentive types: (A) 20% off, (B) Buy One Get One (BOGO) 50% off second, (C) Free shipping over $50. For each variant provide subject line, preview, full email copy, and an estimated KPI lift rationale. Include personalization tokens: {{first_name}}, {{cart_value}} where applicable. Segment: Price-sensitive buyers (opened >3 discount emails last 90 days). Product category: Apparel. Return: Variant A/B/C with rationale.
Generate three email variants with different discount offers (percentage, BOGO, free shipping) tailored to price-sensitive shoppers, plus subject lines for each variant.
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