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Best prompts for ChatGPT Marketing for ad copy using storytelling
12 copy-ready, practical prompts to generate ad copy that uses storytelling frameworks across channels (social, video, email, landing pages, carousels). Each entry includes a concise explanation, a paste-ready prompt, a realistic example, and recommended AIs.
GPT-5
Claude Opus 4
Gemini 2.5 Pro
Claude Sonnet 4
Gemini 2.5 Flash
You've probably stared at ChatGPT's blinking cursor for way too long, wrestling with generic prompts that produce bland, lifeless ad copy. The AI spits out features and benefits, but your audience scrolls past because nothing connects with their hearts. What if you could transform those robotic responses into stories that actually make people stop, feel something, and take action?
These 12 battle-tested storytelling prompts turn ChatGPT into your personal copywriting powerhouse, covering everything from hero's journey micro-ads to persona-driven B2B narratives across social media, email sequences, landing pages, and video scripts. Instead of churning out forgettable marketing messages, you'll craft compelling stories that transform prospects into customers by tapping into proven frameworks like Before-After-Bridge, pain-as-antagonist, and scarcity-driven narratives. Say goodbye to copy that falls flat and hello to ad campaigns that convert through the power of authentic storytelling.
1
Hero's Journey Micro-Ad
You are an expert marketer and storyteller. Using the Hero's Journey framework, write a 15–30 word social ad (Facebook/Instagram) for: [PRODUCT]. Target: [AUDIENCE]. Include a relatable protagonist, the central struggle, the turning point where the product helps, one sensory detail, and a clear CTA. Tone: [BRAND_TONE]. Keep CTA urgent but friendly.
Turn a product into a short hero's-journey story with clear transformation, emotion, and CTA for social ads.
2
Before-After-Bridge (BAB) Story Ad
Write a 20–40 word ad using the Before-After-Bridge model for: [PRODUCT]. Audience: [AUDIENCE]. Before: describe the pain in one sentence. After: describe the improved life in one sentence. Bridge: one sentence naming the product and how it solves the pain. Add one snappy CTA. Brand voice: [VOICE].
Use BAB story to show life before, the improved after, and the bridge (product) in concise ad copy.
3
Customer Testimonial Narrative
Act as a conversion copywriter. Transform this customer input into a 40–75 word story-style testimonial ad: [CUSTOMER_QUOTE OR BULLETS: age, job, problem, result, metric if available]. Include name (real or composite), one emotional line about how they felt, a measurable outcome, and a CTA inviting readers to learn more. Keep it authentic and non-promotional in tone.
Turn a real or composite customer quote into a short story-driven testimonial ad with emotional details and results.
4
30–45 Second Video Script (Social)
You are a video scriptwriter. Create a 30–45 second ad script for a product: [PRODUCT]. Target audience: [AUDIENCE]. Structure: 3–5 second hook (unexpected image or line), 15–25 second problem + emotional peak, 5–10 second product reveal and solution, 3–5 second CTA. Supply camera directions (one line max each) and sound/music cue. Tone: [BRAND_TONE].
Create a short video ad script with a clear story arc, hook, emotional beat, and CTA for reels/shorts.
5
Long-form Landing Page Story
You are a conversion-focused copywriter. Write a 400–650 word landing page narrative for: [PRODUCT/SERVICE]. Audience: [AUDIENCE]. Include: 1) short emotional opening story about a single customer, 2) the problem and stakes, 3) product as turning point with features woven into benefits, 4) social proof (one testimonial), 5) risk-reducer (guarantee/bonus), 6) bold CTA. Keep headings (3–5) and one bullet features list.
Craft a long-form narrative for a landing page that follows a customer arc and leads to conversion.
6
3-Part Email Story Sequence (Welcome)
You are an email strategist. Produce a 3-email welcome sequence for new signups to: [PRODUCT/SERVICE]. Audience: [AUDIENCE]. Each email: subject line (≤8 words), preview text (≤10 words), 80–150 words body. Email 1: quick origin story + welcome + soft CTA. Email 2 (2 days later): customer success story + social proof + CTA. Email 3 (5 days later): obstacle/conflict resolution + limited offer CTA. Maintain brand voice [VOICE].
Create a short welcome email trilogy that tells a progressive story to onboard and convert new subscribers.
7
30-Second Video Storyboard with Shots
You are a storyboard writer. Create a 6–8 shot storyboard for a 30-second video ad for: [PRODUCT]. For each shot include: duration (sec), visual description (one sentence), V.O. or on-screen text (≤10 words), and music/sfx cue. End with primary CTA and suggested end-frame text/button.
Provide a shot-by-shot storyboard for a 30-second ad that tells a compact story and ends with a conversion-focused CTA.
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Reference Anything
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YouTube
DOCX
TikTok
Web
Reels
Video Files
Twitter Videos
Facebook/Meta Ads
Tweets
Audio Files
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