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Best prompts for ChatGPT Marketing using brand storytelling

13 practical, copy-ready prompts to help marketers craft brand storytelling assets, including origin stories, campaigns, landing pages, crisis narratives, and more. Each entry includes a concise explanation, a ready-to-use prompt, a realistic example, and recommended AIs.

GPT-5
Claude Opus 4
Claude Sonnet 4
Gemini 2.5 Flash
Gemini 2.5 Pro
You've probably stared at ChatGPT's blinking cursor, knowing you need compelling brand stories but having no clue how to prompt for them. Most marketers end up with generic, soulless copy that reads like it came from a template factory. What if you could skip the guesswork and get story-driven marketing assets that actually connect with your audience?
These 13 battle-tested prompts transform you from struggling with bland AI outputs to crafting magnetic brand narratives that convert. You'll get ready-to-use prompts for everything from emotional origin stories and crisis communications to product launch frameworks and thought leadership articles. Instead of wrestling with ChatGPT for hours, you'll have a complete storytelling toolkit that generates compelling marketing assets in minutes.
1
Brand Origin Story (Short, Emotional)
Write a 250–350 word origin story for the brand [BRAND NAME]. Include: the founder’s pivotal moment, the problem they set out to solve, one sensory detail to make it vivid, the mission statement in one sentence, and a rallying closing line for customers. Tone: warm, authentic, slightly aspirational. Audience: conscious consumers aged 25–45.
Create a succinct, emotional origin story that highlights founding moments, mission, and a human hook. Use for About pages or social posts.
2
3-Part Story-Driven Welcome Email Series
Create a 3-part welcome email series for new subscribers to [BRAND]. For each email include: subject line (6–8 words), preheader (8–12 words), 120–160 word body copy that tells part of a single narrative arc (origin → challenge → transformation), one clear CTA, and one personalization token suggestion (e.g., first name). Brand voice: friendly expert.
Generate a sequence of three onboarding emails that tell a progressive story, introduce benefits, and include CTAs optimized for conversion.
3
Product Launch Narrative Framework (90-Day)
Build a 90-day product launch narrative for [PRODUCT NAME]. Include: a one-sentence central story (what makes it meaningful), 12 weekly themes with a short content idea for each (social post, email, blog, video), three hero messages, two customer-facing proof points, recommended KPIs per week, and a suggested launch-day hero asset (headline + 20-word blurb).
Produce a 90-day narrative plan for a product launch: central story, weekly themes, content types, key messages, and KPIs.
4
7 Social Micro-Stories with Visual Briefs
Generate 7 short story-driven social posts for [BRAND]—one per day. For each: platform (Instagram, LinkedIn, or TikTok), 1-line hook, 1–2 sentence story body, suggested hashtag set (3–5), alt-text for image, and a 10–15 word visual brief describing the image/video. Tone: brand-specific (describe voice in brackets).
Create one-week social content built as micro-stories for different platforms with alt text and visual ideas.
5
Transform Case Study into Narrative Blog Post
Using these case study bullets about [CUSTOMER] and [SOLUTION], write an 800–1,000 word narrative blog post. Include: an engaging lead, a quoted founder/customer line, three subheadings, one data graphic caption idea, and a closing paragraph with a soft CTA. Keep language clear and business-ready.
Turn a B2B case study (bullets) into a 800–1,000 word narrative with quotes, data, and a results-focused ending.
6
Brand Voice & Persona Guide (Actionable)
Create a one-page brand voice guide for [BRAND] aligned to the [ARCHETYPE] archetype (e.g., Explorer, Caregiver). Include: 3 tone pillars, 8 vocabulary/phrases to use, 6 phrases to avoid, dos & don’ts (3 each), and 6 sample lines: homepage hero, email greeting, Instagram caption, customer support reply, ad headline, and microcopy on checkout.
Generate a compact voice guide tied to a brand archetype: tone rules, phrase bank, dos/don’ts, and 6 sample lines for different channels.
7
Story-Driven Landing Page (Hero + Sections)
Write a landing page for [PRODUCT/SERVICE]. Include: hero headline (8–12 words), 20–30 word subhead, three supporting sections with subheads and 40–60 word paragraphs (Problem → Solution → Outcome), two short testimonials (1–2 sentences each) with names/titles, and a final CTA line. Tone: outcome-focused and credible.
Produce a high-converting landing page built around a customer's transformation story: hero, subheads, social proof and a focused CTA.
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