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Best Prompts for Instagram Captions for Product Promos Using Seasonal Trends

13 copy-ready AI prompts to generate Instagram product promo captions tailored to seasonal trends. Each entry includes a clear instruction, a short explanation, a realistic example caption, and recommended AIs.

Claude Opus 4
GPT-5
Claude Sonnet 4
Gemini 2.5 Flash
Gemini 2.5 Pro
Picture this: you're staring at a blank Instagram caption box at 11 PM, desperately trying to make your seasonal product launch sound fresh and compelling. You know your product is amazing, but somehow your captions always end up sounding like every other brand out there. Sound familiar?
This collection of 13 expertly crafted AI prompts transforms your seasonal marketing from generic to magnetic, covering every major shopping season from spring launches to Earth Day campaigns. Each prompt gives you the exact framework to generate captions that feel authentic, drive engagement, and actually convert browsers into buyers. Instead of spending hours wrestling with writer's block, you'll have scroll-stopping captions that capture each season's unique energy and connect emotionally with your audience.
1
Spring Launch — Floral, Fresh, and Playful
Write 5 Instagram captions for a spring product launch. Product: [PRODUCT NAME], Key benefits: [3 FEATURES], Target audience: [AUDIENCE]. Tone: fresh, playful, optimistic. Each caption must: include 2 emojis, 4 seasonal hashtags (e.g., #SpringRefresh), a 1-sentence CTA, and a 1-line limited-time offer (e.g., "20% off until 4/30"). Provide Short (under 80 characters) and Medium (80–180 characters) variants for two of the captions.
Generate 5 Instagram captions for a spring product launch that use floral imagery, fresh-tone language, 2 emojis each, and 4 seasonal hashtags. Include a short CTA and one limited-time offer mention.
2
Summer Vibes — Beach, Sun, and Limited Drops
Create 6 Instagram captions for a summer product promo. Product: [PRODUCT NAME], Use case: [OUTDOOR ACTIVITY], Tone: energetic and playful. Include: 2–3 sun/beach emojis, 3 seasonal hashtags, a countdown CTA (e.g., "3 days left"), and a short UGC prompt (e.g., "share your look with #..."). Provide one caption optimized for Reels copy (very short) and one for a carousel (slightly longer).
Create energetic Instagram captions for summer product promos emphasizing outdoor use, seasonal hashtags, emojis, and a countdown CTA.
3
Back-to-School — Practical, Trendy, and Shareable
Write 5 Instagram captions for a back-to-school product (e.g., backpack, planner). Product: [PRODUCT NAME], Top features: [FEATURE 1], [FEATURE 2], [FEATURE 3]. Audience: students and parents. Each caption should: use a helpful tone, include a bullet-style inline list of 2 benefits, a promo code, and 3 school-season hashtags. Make one caption include a testimonial-style line.
Produce captions that appeal to students and parents, highlight durability/value, and include list-style product benefits and a promo code.
4
Fall / Autumn Drop — Cozy, Warm, and Texture-Focused
Generate 6 autumn Instagram captions for a fall product launch. Product: [PRODUCT NAME], Material/texture to emphasize: [MATERIAL]. Tone: cozy, sensory. Include: 2 fall emojis, a color-related line (e.g., "in Pumpkin Spice & Olive"), one local-weather tie-in ("perfect for crisp mornings in [CITY]"), and 3 fall hashtags. Offer a bundled discount mention.
Create cozy, sensory captions for autumn launches that emphasize texture, layering, and seasonal color palettes with fall emojis and local weather tie-ins.
5
Halloween — Playful Spooky Product Teasers
Produce 5 Halloween-themed Instagram captions for a product promo. Product: [PRODUCT NAME], Best use: [HALLOWEEN USE CASE]. Tone: playful, slightly spooky. Each caption must include: 1 spooky pun, 2 Halloween emojis, a suggestion for how to use the product in a costume/party, and a promo bundle line (e.g., "buy 2 get 1" or "spooky bundle").
Write playful Halloween captions that use light spooky wordplay, costume/party contexts, and a limited-time themed offer or bundle.
6
Thanksgiving / Fall Gatherings — Warmth and Gratitude
Create 5 captions for Thanksgiving or fall gathering promos. Product: [PRODUCT NAME], Use case: hosting/gifting. Tone: warm and thankful. Each caption must include: a 1-sentence micro-story (1–2 lines) about a holiday moment, a gift-wrap or personalization option, and 3 cozy/sentimental hashtags.
Craft captions that tie product benefits to hosting, gifting, and gratitude—include a short story element and a gift-wrap option mention.
7
Black Friday / Cyber Monday — Urgency with Clear Savings
Write 6 captions for Black Friday/Cyber Monday product promos. Product: [PRODUCT NAME], Discount: [PERCENTAGE or $AMOUNT]. Each caption must: state the exact discount, include urgency language (hours left or stock limited), mention free shipping threshold or ship-by date for holidays, include 2 sale emojis, and 3 shopping hashtags. Provide one caption tailored for Instagram Stories (very short).
Produce captions emphasizing urgency, exact discounts, scarcity, and a clear CTA for timed sales. Include shipping deadlines and exclusions if needed.
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